Creative Director / Writer



One of my least favorite things to do is the self-introduction, but here goes.

Hello, I’m Frank. I’m a Creative Director at The Martin Group, a fully integrated communications agency with offices across New York that has led to work on brands like Nike, PUMA, New Era Cap, Wegmans, Sodexo Live! and more. I work mainly on the copywriting side now—from developing broad thematics to writing radio scripts—although my experience has been all over the board, including video production (my first love), digital design, front-end development and acting (I’ll get to that later.) I also enjoyed a tenure as secretary of the AAF Buffalo’s Board of Directors and currently sit on the American Red Cross WNY Chapter Board of Directors.

If you really want to know what I’m like in person, take a look at my past video series, Casual Fridays. It was a web series I wrote, directed and starred in. Think Documentary Now! meets AdWeek. The series not only revealed my love of writing, but brought about the opportunity to speak on the benefits of branded entertainment in advertising at the business video conference, WistiaFest. 

Over the last decade plus in advertising, my work has earned dozens of industry awards and allowed me to explore every creative outlet imaginable—including building an irreverent t-shirt company and writing a half-dozen TV pilots including a Shore Scripts TV Pilot Quarter Finalist.

If you’d like to connect or collaborate on a project, visit my LinkedIn and send me a note.